When building a team at a startup earlier in my career, our investors, advisors, and I crafted what looked like a bullet-proof recruiting strategy. Our advisory group collectively had more…
Tag: Process
Data Deluge Complicates the Decision-Making Process for CMOs
PHOTO: Adobe Stock Chief marketing officers (CMOs) have more data than ever before at their fingertips. From digital to lead generation metrics, they must dedicate resources to data collection, analysis…